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Post by account_disabled on Feb 15, 2024 3:30:25 GMT -8
Pricing Confusion The second reason you might lose customers is because of inconsistent pricing. You know the value of your product and the value it provides to your customers. However, if you don’t price your product correctly and clearly define your product, this can cause confusion for customers. This gives them a reason to leave your business. The best sales reps know to see their product or service from the customer's perspective. From a customer’s perspective, lowest to highest options make the Cayman Islands Phone Number List most sense when pricing, which is why 84% of SaaS companies price their products from lowest to highest. Tiered pricing and subscriptions are great pricing models. However, if you’re unclear about what you’re offering, your tiers heavily overlap, or you offer the highest options first, you may be misrepresenting the value your product or service provides. Pro Tip: Consider rethinking your pricing and defining exactly what you offer your customers to eliminate confusion. 3. Lack of training Think like a customer. Have you ever been in a situation where you were ready to buy, but the sales professional clearly didn't understand the product, how it would benefit you, or the art of selling? with a sales professional
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